For professionals · PR & Communications
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Decidi for pr & communications
Find the line that becomes the headline before you send it.
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Run the statement past a hostile journalist, a crisis lens and a legal eye — so what goes out is the message you control, not the quote that gets pulled.
Why pr & communications use it
- Have a hostile journalist read the statement looking for the gotcha quote and the contradiction.
- Run the crisis scenario: how does this land if the worst-faith interpretation goes viral?
- Catch the legally risky admission or unsupported claim before legal — or a litigator — does.
- Stress-test the message against every stakeholder, not just the one you wrote it for.
- Surface the tone misread that turns a careful statement into a screenshot.
- Rehearse the follow-up question the spokesperson can’t answer on the day.
Stress-test before you ship
- The statement — the line a journalist pulls out of context
- Worst-faith interpretation and how it spreads
- Legal exposure and risky admissions
- Every stakeholder’s reaction, not just the target one
- Tone — the misread that goes viral
- The follow-up questions you’ll be asked next
Your council
Adversarial passes we run
Hostile-journalist readCrisis-scenario runLegal-exposure sweepStakeholder-reaction mapFollow-up-question rehearsal
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1,500 free credits · no sign-up, no card